Most recent edit on 2005-09-08 14:52:12 by EschaTon
Additions:
Possible Blog Topic (if you are stuck):
Deletions:
Possible Blog Topic (if you are stuck):
Edited on 2005-09-08 14:50:58 by EschaTon
Additions:
- Copy and paste a classmate's self narrative and remix it until it fits who You are. Please post it to your blog by Monday, with a link to the original classmate's narrative.
Deletions:
- Find a classmate's narrative and remix it until it is a story that is about you. Post this to your blog by Monday.
Edited on 2005-09-08 14:39:50 by EschaTon
Additions:
Assignment:
- Find a classmate's narrative and remix it until it is a story that is about you. Post this to your blog by Monday.
Edited on 2005-09-07 13:37:33 by EschaTon
Additions:
- What happens when audiences themselves become the writers? The Los Angeles Times is beginning a feature called the Wikitorial∞ What effect do you think this will have on our news content? Please blog about this. Remember to make an argument - a claim with reasons that support your claim.
Deletions:
What happens when audiences themselves become the writers? The Los Angeles Times is beginning a feature called the Wikitorial∞ What effect do you think this will have on our news content? Please blog about this. Remember to make an argument - a claim with reasons that support your claim.
Edited on 2005-09-07 13:32:44 by EschaTon
Additions:
Possible Blog Topic (if you are stuck):
What would your trademark look like? How would you define yourself as a brand? What characteristics would you want to accentuate? What would your brand sell? To whom would your brand appeal?
Deletions:
Also for next time:
<b>Assignment:</b> Copy and paste a classmate's self narrative and remix it until it fits who You are. Please post it on the same page as your blog, with a link to the original classmate's narrative.
Edited on 2005-09-07 13:31:16 by EschaTon
Additions:
Neural Marketing∞ - In this article, you can read about how marketing logos can affect your brain. Indeed, all of us, as rhetors seek to alter the consciousness of audiences, as individuals in common. Branding∞ is one way to use rhetorical forms to alter consciousness, and branding repetitiously uses language and images to brand itself upon our attention. The case of Pepsi∞ and the Yin Yang symbol∞ shows that these branding strategies very likely draw on common strategies that humans have long used to attract and re-direct attention. For example:
Deletions:
Neural Marketing∞ - In this article, you can read about how marketing logos can affect your brain. Indeed, all of us, as rhetors seek to alter the consciousness of audiences, as individuals in common. [http://www.allaboutbranding.com/∞ Branding] is one way to use rhetorical forms to alter consciousness, and branding repetitiously uses language and images to brand itself upon our attention. The case of Pepsi∞ and the Yin Yang symbol∞ shows that these branding strategies very likely draw on common strategies that humans have long used to attract and re-direct attention. For example:
Edited on 2005-09-07 13:29:04 by EschaTon
Additions:
Tropes are also incredibly slippery in an argument∞, as one turn of phrase can enable another in response∞. Tropes may be used intentionally in order to draw on multiple meanings, yet multiple meanings often elude the control of the author. A trope∞ is both a standard way to state something - a cliche, a commonplace, even a stereotype - and a particular twist or turn of phrase given to the common place. Archetypes and tropes are both ways of orienting our attention, and in this class you will be focusing your attention on the form in which you write as well as the content, and both tropes and archetypes are formal features of composition: they shape the ways we understand, and don't understand, each other, no matter how much information we share.
Deletions:
Tropes are also incredibly slippery in an argument∞, as one turn of phrase can enable another in response∞. Tropes may be used intentionally in order to draw on multiple meanings, yet multiple meanings often elude the control of the author. A trope∞ is both a standard way to state something - a cliche, a commonplace, even a stereotype - and a particular twist or of phrase given to the common place. Archetypes and tropes are both ways of orienting our attention, and in this class you will be focusing your attention on the form in which you write as well as the content, and both tropes and archetypes are formal features of composition: they shape the ways we understand, and don't understand, each other, no matter how much information we share.
Oldest known version of this page was edited on 2005-09-07 13:27:15 by EschaTon []
Page view:
http://www.nl.edu/academics/cas/ace/facultypapers/images/Escher.gif∞
Audience, Dialogue, and the Commons: On the importance of actual audiences
Neural Marketing∞ - In this article, you can read about how marketing logos can affect your brain. Indeed, all of us, as rhetors seek to alter the consciousness of audiences, as individuals in common. [
http://www.allaboutbranding.com/∞ Branding] is one way to use rhetorical forms to alter consciousness, and branding repetitiously uses language and images to brand itself upon our attention. The case of
Pepsi∞ and the
Yin Yang symbol∞ shows that these branding strategies very likely draw on common strategies that humans have long used to attract and re-direct attention. For example:
http://valuecarpetonline.com/penn-dm.jpg∞
I want to remind you to read every link on these pages, and to read your classmates blogs, because, well, We Are...
The psychologist Carl Jung described
Archetypes∞ as the core components of the myths by which human beings make sense of themselves and the world. Often we think of "myth" in negative terms, as when you say that
"that's a myth that Pepsi forgot to put the word "God" on their new patriotic cans!"∞, but for Jung and many other analysts, myths are powerful "softwares" affecting our consciousness.
Tropes∞ and archetypes are very useful to you as a writer, because they help you find common ground with your audiences. If you choose to frame an argument around the "guns don't kill people, people do" trope, for example, you can be pretty sure a contemporary american audience will have an inkling of what you are talking about. But note that in order to avoid boring your audience, you need to both address them where they are and offer them something different, even surprising. So using common forms such as tropes and archetypes involves a continual dance between meeting audience expectations and jamming them.
Tropes are also incredibly
slippery in an argument∞, as one turn of phrase
can enable another in response∞. Tropes may be used intentionally in order to draw on multiple meanings, yet
multiple meanings often elude the control of the author.
A trope∞ is both a standard way to state something - a cliche, a commonplace, even a stereotype - and a particular twist or
of phrase given to the common place. Archetypes and tropes are both ways of orienting our attention, and in this class you will be focusing your attention on the form in which you write as well as the content, and both tropes and archetypes are formal features of composition: they shape the ways we understand, and don't understand, each other, no matter how much information we share.
What happens when audiences themselves become the writers? The Los Angeles Times is beginning a feature called the
Wikitorial∞ What effect do you think this will have on our news content? Please blog about this. Remember to make an argument - a claim with reasons that support your claim.
In order to help you think about the effects of audiences (such as us) becoming composers from the bottom up, please browse and play with the following:
Commontimes∞ - News from the bottom up. Just add wiki for best results!
Wikinews∞ More news from the bottom up. Compose some now!
Also for next time:
<b>Assignment:</b> Copy and paste a classmate's self narrative and remix it until it fits who You are. Please post it on the same page as your blog, with a link to the original classmate's narrative.
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